Welcome to the Grow Guide

A resource for flower farmers who want more than beautiful bouquets. Access my business strategies, planting tips and more!

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Katy with her children in the flower field at Hidden Springs Flower Farm

the latest:

What if growing your flower business didn’t always mean doing more? After years of flower farming, I’m learning that success can also mean building a business that gives you the freedom to intentionally slow down.

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Flower Farming

How I Approach Crop Planning Each Winter (Before a Single Seed Is Purchased)

Crop planning can feel overwhelming. Especially when you’re paging through seed catalogs, scrolling Instagram, and imagining everything you could grow on your flower farm. January is when I start thinking seriously about crop planning for the season ahead, but not in the way most people expect. Before I ever open a spreadsheet or count seed packets, I focus on […]

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Flower Farming

January Planning for Flower Farmers: Setting the Foundation for the Season Ahead

January always feels quieter on the surface, but underneath, a lot is happening. There are seeds to order, notes to review, ideas swirling around for the season ahead. There’s also that familiar mix of excitement and overwhelm that tends to show up right about now. You want this to be the year things really click, but you’re […]

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Flower Farming

From Backyard to Business: 3 Strategies That Took Me to Six Figures

Growing cut flowers can certainly be a seasonal side hustle that brings in some extra income, but for me it’s a year-round career. And that’s not by chance; that’s what I set out to build from the beginning.   Within just two years of sowing the first seeds in my backyard garden, I had grown Hidden […]

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Business

From Backyard to Business: 3 Lessons Learned in Flower Farming

Although it sometimes feels like it happened overnight, turning my backyard garden into a cut flower business took time. I grew Hidden Springs seed by seed, season by season—and all while raising three kids. Looking back, there were a few pivotal choices that helped me move from a little hobby to a full-fledged business. Today, […]

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Flower Farming

Top 7 Perennials for a Cut Flower Farm (With Growing & Harvest Tips)

This spring has been the ultimate example of the importance perennials play on my flower farm. After a brutally cold winter and unusual spring, I found myself scrambling to pull together 4 weeks of bouquets for my spring subscription members. The anemone were late and ranunculus lackluster, so I turned to the reliable perennials I’ve […]

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Business

Getting Started: The Basics of Starting a Cut Flower Business

I’m not big on resolutions, but the New Year always makes me excited about the opportunities and possibilities that lie ahead in the coming months. Not long ago I was spending the first weeks of the new year dreaming about starting a business that would allow me, as a new mom, the flexibility to be […]

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Business

Holiday Wreaths for Your Cut Flower Business: Step-by-Step Guide to Boost Seasonal Sales

There’s nothing quite like a fresh wreath to signal the start of the holiday season and at Hidden Springs, creating handmade wreaths has been a part of the business since year one. From mid-November through the first weeks of December, my hands have a stubborn layer of pine and eucalyptus sap from cranking out fresh […]

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Flower Farming

How to Use Low and Caterpillar Tunnels for Winter Crop Protection

With colder temps in the forecast and frost looming, it’s time to get the field covered up and tucked in for the winter. At Hidden Springs, I plant the majority of my valuable spring crops in the fall, allowing them to develop strong roots over the winter. These strong roots help produce larger, more productive […]

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Flower Farming

My Fall To Do List

Now that we’re solidly into the crisp but sunny days of fall, I’m spending some time mapping out my to-do list for the coming months. I consider anything after September 30 “bonus season” for the flower field. Every day that we have flowers blooming past this point  is a gift, not a given. Our average first […]

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FLOWER FARMER, EDUCATOR, MOM + BIG DREAM BELIEVER.

What started with a packet of seeds grew into a six-figure flower business — and now I’m here to help other flower farmers build businesses that work for the lives they actually want to live.

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I’m Katy, founder of Hidden Springs Flowers. 

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5 Steps to Start a Cut Flower Biz