Welcome to the Grow Guide

A resource for flower farmers who want more than beautiful bouquets. Access my business strategies, planting tips and more!

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As the seasons change, so do my bouquets. In the spring it’s all about the jewel and blush tones, from purple anemone to light pink peonies. As summer arrives, bouquets take on a bold, ‘juicy’ look with the addition of coral zinnias, lime lisianthus and multicolored celosia. And as the leaves begin to change, swapping out […]

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Business

Holiday Sales Strategies for Your Cut Flower Business

As the end of flower season quickly approaches, it’s the ideal time to shift focus to off-season sales strategies. When I left my office job to focus on the flower farm full-time, I quickly realized that the flower business couldn’t take a break after the first killing frost. To create a recurring source of year-round […]

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Grow Guide

How to Grow Anemones and Ranunculus: My Complete Corm Growing Guide

Learn how to grow anemones and ranunculus from corms, including when to plant, how to pre-sprout corms, winter protection and tips for an abundant spring harvest.

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Business

Wrapping Up Subscription Season: Lessons Learned

We’re heading into the final week of summer bouquet subscriptions and I have a lot of thoughts as I wrap up the year. This season marked my 6th(!) year offering subscriptions. I quickly grew the program from 13 members in year one to 123 members by year three. At its peak, I was doing about 50 […]

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Grow Guide

Fall Planting Tools & Supplies

Planting season is underway! This month I’m busy tucking seeds and transplants into the field on a daily basis. You might be wondering why I’m planting now, at the very end of the season, as we approach cooler temps and shorter days. If you’re new to fall planting, I encourage you to check out this post. […]

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Grow Guide

3 Seeds to Direct Sow in Fall for Spring Flowers

So you’re itching to jump into fall planting but you’re a little late to the game? If you missed the window to start or order transplants, I’ve got you covered! There are a handful of hardy annuals that actually do BEST when sown directly into the field as opposed to starting indoors. By taking advantage […]

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Grow Guide

Digging In to Fall Planting

As fall approaches and the flower season fades, I’m quickly turning my attention to next year’s garden. I truly believe that a big key of my success as a flower farmer has been the ability to get a jump start on sales in the early spring. And to have early spring flowers to sell, I have to plan (and […]

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Business

How to Start a Self-Serve Flower Stand

Operating a farm stand is one of the most popular and accessible ways to sell flowers that you’ve grown. At Hidden Springs, I opened our stand in 2020 during my second full year of business. Four year later, it continues to be a major piece of the puzzle in my flower business in terms of […]

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Gear

My Favorite Supplies for Harvesting Cut Flowers

From early May to mid-October, harvesting cut flowers is a bi-weekly job on the farm. Especially during the summer months, the days get hot quickly and time is of the essence, both for me and the flowers. I like to start harvesting first thing and wrap up before mid-day to beat the heat.  To make […]

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Flower Focus

Flower Focus: Lisianthus

After a round of mid-March snow squalls yesterday, I’m definitely summer dreaming this morning as I await the first big shipment of baby seedlings for the year. Ten trays of lisianthus are headed to the farm and I’m hoping to have them in the ground by the end of the week.  If you’re not familiar with […]

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FLOWER FARMER, EDUCATOR, MOM + BIG DREAM BELIEVER.

What started with a packet of seeds grew into a six-figure flower business — and now I’m here to help other flower farmers build businesses that work for the lives they actually want to live.

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I’m Katy, founder of Hidden Springs Flowers. 

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5 Steps to Start a Cut Flower Biz